Dancer. Director. Designer.

The SKNFIT Journey with Jordyn Cameron

White sparkling stars and twinkles on a black background.

“Dancer, Director, Designer” — what a title. A dream title, if you ask me.

I knew I wanted to be one from a young age.
You know — pom-poms, sparkles, flying through the air like I had no bones. Cheerleading started as a casual schoolgirl obsession (thanks, TV!), but it quickly flipped into something deeper. A spark. A passion. A “wait, can I actually do this?” kind of dream.

Cue the internal crisis:
Can I really make this my career?

But if I’ve learned anything from high kicks and face glitter, it’s this:
Belief in yourself is your best currency. Period.

Yes, the industry is brutal. Rejection stings, pressure mounts, your body (and soul) takes a hit.
But when you love it, you live it — and you’d do it all over again. (And again.)

Until… you don’t?

THE founder of SKNFIT

Enter: The Identity Shift

There I was — injuries, training hours, stage life — and suddenly, I felt it: a nudge. A whisper of something else. But what happens when the dream you’ve clung to starts… changing?

Was I quitting? Failing? (hi, Imposter Syndrome)

Turns out, it wasn’t quitting. It was evolving.
I didn’t know it yet, but I had already found the gap —
and I had literally worn it.

Let’s talk undies. Yes, really.

If you’re a performer, you know: ‘nude’ underwear is the rule under costumes. Thongs, seamless, stage-friendly.
Sounds simple — until you try finding nude shades that actually match your skin.
(Spoiler: they didn’t.)
And don’t get me started on fabric that suffocates you under hot lights or falls apart by week three.

That’s when SKNFIT was born.
Well… eventually.

First, COVID hit.
No stage. No sparkles. Just… time.
And in that stillness, something started growing.

Did I have a fashion background? Nope.
A business degree? Nada.
What I did have? A problem that needed solving — and a whole lot of stubborn energy.

From ship life to startup.

My off-stage wardrobe? Think joggers, hoodies, leggings — the uniform of performers off duty.
We spend so much time becoming other people on stage, we sometimes forget how to just be ourselves.

So SKNFIT became more than undies.
It became a movement. A vibe. A mission:

-Representation that actually represents.
-Comfort that doesn’t quit.
-A quiet rebellion against one-shade-fits-all.

From cheering in high school to building a brand that cheers for performers — I’m still in the arena.
Just wearing fewer sequins and a lot more stretchy fabric.

This is only Act I. Stay tuned. 💫

Sparkling white stars and starbursts on a black background.
Black and white photo of a woman with blonde hair, on her hands and knees on the floor, wearing a dark blazer, leggings, and high-heeled boots, looking at the camera with a confident expression.
A woman with blonde hair wearing black sunglasses, a white crop top, gray sweatpants, and a light gray jacket, holding a SKN FIT shopping bag. She is smiling and posing indoors with sheer curtains and bright natural light in the background.
A woman in a brown sports jumpsuit and white sneakers standing next to a sign that reads 'SKN FIT Dance & Wellness Event', surrounded by a decorative arrangement of white, beige, and gold balloons and pampas grass, inside a modern indoor space.
Performer in black and red flamenco dress with high heels, striking a ballet pose on stage.